attentionPLAN® - Attention data

The Attention data endpoints provide attention metrics across a variety of advertising channels and formats, helping you understand media performance and tailor campaign spend more effectively.

attentionPLAN® - Attention-adjusted® reach curve

The Attention-adjusted® reach curve endpoint provides a reach curve with reach values that are curated based on attention data, giving you a view of the attentive, high value audience.

attentionPROVE® - Generate tags

The generate tags endpoint provides a quick and simple way to generate new tags that can be trafficked alongside live campaigns and enable access to live attention metrics via the reporting API.

attentionPROVE® - Reporting

The reporting endpoint enables you to query campaign attention performance, supporting both overview and breakdown data allowing for inflight campaign optimisations.